Ao nível das aplicações, este mês de Abril tem sido marcado pela aplicação de Fotografia, e rede social, Instagram, para iOS e recentemente para Android. São vários os elogios ao Instagram e parece que a disponibilização para Android trouxe um maior impacto, assim como a possibilidade de outros serviços o adquirirem. Hoje, dia 9 de Abril o Facebook fez um anúncio inesperado: Comprou o Instagram por mil milhões de dólares!
O anúncio foi feito pelo próprio Facebook, e indica que a rede social mais popular do Mundo comprou umas das aplicações para iOS e Android mais faladas, o Instagram. A compra da aplicação custou ao Facebook a módica quantia de mil milhões de dólares que foram traduzidas em dinheiro e acções do Facebook e a conclusão da transacção deverá terminar já no final de Junho.
Mark Zuckerberg também adiantou a notícia no seu mural do Facebook, mostrando-se satisfeito pela nova aquisição. Zuckerberg salienta a importância das fotografias e imagens na rede social e da facilidade de partilha das mesmas. Zuckerberg admite o enorme crescimento que o Instagram tem tido junto dos utilizadores de sistemas móveis, e que o Facebook tem o objectivo de promover a divulgação do mesmo a um público mais alargado. o CEO do Facebook ainda refere que tem planos para realizar algumas modificações no Instagram, nomeadamente na funcionalidade de partilha de fotografias. Para Zuckerberg, o futuro do Facebook com o Instagram parece promissor.
Leia o anúncio oficial do Facebook
Facebook to Acquire Instagram
April 09, 2012 MENLO PARK, CALIF. April 9, 2012 Facebook announced today that it has reached an agreement to acquire Instagram, a fun, popular photo-sharing app for mobile devices.
The total consideration for San Francisco-based Instagram is approximately $1 billion in a combination of cash and shares of Facebook. The transaction, which is subject to customary closing conditions, is expected to close later this quarter.
Mark Zuckerberg, founder and CEO of Facebook, posted about the transaction on his Timeline:
I’m excited to share the news that we’ve agreed to acquire Instagram and that their talented team will be joining Facebook.
For years, we’ve focused on building the best experience for sharing photos with your friends and family. Now, we’ll be able to work even more closely with the Instagram team to also offer the best experiences for sharing beautiful mobile photos with people based on your interests.
We believe these are different experiences that complement each other. But in order to do this well, we need to be mindful about keeping and building on Instagram’s strengths and features rather than just trying to integrate everything into Facebook.
That’s why we’re committed to building and growing Instagram independently. Millions of people around the world love the Instagram app and the brand associated with it, and our goal is to help spread this app and brand to even more people.
We think the fact that Instagram is connected to other services beyond Facebook is an important part of the experience. We plan on keeping features like the ability to post to other social networks, the ability to not share your Instagrams on Facebook if you want, and the ability to have followers and follow people separately from your friends on Facebook.
These and many other features are important parts of the Instagram experience and we understand that. We will try to learn from Instagram’s experience to build similar features into our other products. At the same time, we will try to help Instagram continue to grow by using Facebook’s strong engineering team and infrastructure.
This is an important milestone for Facebook because it’s the first time we’ve ever acquired a product and company with so many users. We don’t plan on doing many more of these, if any at all. But providing the best photo sharing experience is one reason why so many people love Facebook and we knew it would be worth bringing these two companies together.
We’re looking forward to working with the Instagram team and to all of the great new experiences we’re going to be able to build together.
About Facebook Founded in 2004, Facebook’s mission is to make the world more open and connected. People use Facebook to stay connected with friends and family, to discover what’s going on in the world, and to share and express what matters to them.
Esta notícia veio trazer opiniões diversas. Se por um lado o Instagram no Facebook é a cereja no topo do bolo, por outro lado parece que o Facebook está com um pouco de medo com o enorme crescimento que a rede social Pinterest tem tido, uma vez que se trata de uma rede social onde a imagem prevalece, e já se encontra em 3º lugar a nível mundial.
Qual a vossa opinião acerca desta conjunção de Facebook e Insatagram. Poderá a rede social do momento ter receio de perder o estatuto?
